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Learning About Media

Site: Shepherd
Course: 7th Grade Computers
Book: Learning About Media
Printed by: Guest user
Date: Wednesday, 21 October 2020, 5:39 AM

1 Terms

Bias: Bias means having an unfair opinion FOR or AGAINST something. Instead of admitting that there are good qualities and bad qualities of something, the author focuses only on the good or bad. For example, I am biased against Ohio State, Cleveland Indians, and all Ohio teams (sorry, Ohio fans).

Source: "Media Literacy." InCtrl. N.p., n.d. Web. 13 Aug. 2015.

2 Poll: Media You Use

Click here to access a poll about what media you use.

3 Kinds of Media Persuasion

Discussion Questions:

  • What kinds of media do you use the most and why? 
  • What kinds of media do you create?

Click Video to see a video about the purposes of media.

Notice the five categories these list for the various types of media persuasion techniques:

  1. Bandwagon
  2. Celebrity
  3. Emotional Appeal
  4. Individuality
  5. Expert Opinion

Which of the five categories for the various types of media persuasion techniques do each of these videos fall into below?

4 Boolean Activity

Next, we will be searching for our own media examples and deconstructing them to determine purpose, technique and bias. An important skill to improve your internet searches is utilizing Boolean search terms.

  1. Watch the Boolean video located here.
  2. Download the Boolean worksheet located hereprint it, and complete it with a partner.

5 "Newsworthy" Media

Activity: Using Boolean search operators (AND, OR, NOT) take 5 minutes online to find an advertisement that you can use to deconstruct what we have learned.


  1. How did you find it? What grabbed your attention? Was it the design, wording, format, visuals? Or was it the topic itself that drew you in? 
  2. Who is this media intended for? 
  3. What is the message?
  4. Think about bias. Bias means having an unfair opinion FOR or AGAINST something. Instead of admitting that there are good qualities and bad qualities of something, the author focuses only on the good. Do you see this on your website?
  5.  If you do see bias, please complete this statement: My website shows bias because it only shows the (good or bad) ____________.
  6. Give two examples of wording that shows bias for only the good or bad of your topic:

Source: "Media Literacy." InCtrl. N.p., n.d. Web. 13 Aug. 2015.

Click here to make a copy of my Google Doc template. Complete the document and put your name (and the name of any group members) on it. Print your completed project.

6 Review: Citing Your Sources

Did you know that when you do research you should be giving credit to the author or authors? This is called citing your source.

  1. Watch the source citation video above all the way through at least one time! You will need it!
  2. Open the website This website makes it easy to give credit where credit is due! 
  3. Open the document attached here, make a copy, and share it with your teacher.
  4. Research the answers to the questions and type the answers in the document. 
  5. For each answer, use to create a source citation. Watch the video as many times as you need to! (PLEASE NOTE: If you cannot find info like the author, etc., you may leave that field blank. Many times, websites do not list authors.)
  6. Double-check your citations! They should look something like this: "John Kasich to Suspend Presidential Campaign, Senior Adviser Says." NBC News. N.p., n.d. Web. 04 May 2016.
  7. Make sure your name is on your document.
  8. Use Save As to save your document to your account.
  9. Print your completed assignment.

7 Learning About Media Quizlet

Click here to access this Quizlet.

8 Learning About Media Kahoot

9 Website Evaluation Video

Click here for the website evaluation video.

Website Evaluation Handout

11 Tree Octopus Website Activity

  1. Open this form.
  2. Put your first and last name in the header. You may work with one partner. If you do, please put both of your first and last names on the form.
  3. Let's test our knowledge of what makes a website a good resource. We will go to this website and use it to answer the questions on this form.
  4. Click Share in the upper right-hand corner and save it as a Google Doc.
  5. Click Share on the Google Doc and share with

12 Website Reliability Quizlet

Click here for the Website Reliability Quizlet.

13 Website Reliability Kahoot

Go to Kahoot to join the Website Reliability game!

15 Website Evaluation & Source Citation Kahoot

16 Gimkit Review Assignment

Be sure to use your real name!